The Americans with Disabilities Act (ADA) specifies that some companies must abide by specific signage rules. These govern certain signs marking room uses and numbers. If this sounds vague, remember that a business’ legal requirements depend on the size of the company and its function. (Find out how the ADA affects your business by discussing these signage products with our professionals.) In fact, adding Braille signs in Marietta, GA, makes sense for those companies that must follow the ADA rules as well as for those that do not. Why?
Understanding Braille
In simplest terms, Braille is a tactile writing language that consists of raised dots. Consumers with low vision or blindness frequently learn how to “read” this system with their fingertips. Adding these dot patterns to suite signs, room signs, and similar signage products makes sense since it allows even those customers or clients without the ability to see your signs clearly to read them.
Why Adding Braille to Your Signs Today is a Smart Business Decision
You pay close attention to your customer service. You have put processes in place that allow your staff to handle consumer complaints, order fulfillment and purchase inquiries. So why would you make your premises not as easy to traverse as possible? When your signs allow for wayfinding by your sighted customers, do the same for your blind clients and those whose vision is slowly diminishing.
In fact, even if you do not have to comply with the ADA rules, it is a smart business decision to commission these types of signs and add Braille to the setup. You quickly gain the reputation of being a company that cares about its customers. This reputation spills over onto your other business practices, too. In addition, you may find that your company will be included in directories and pamphlets aimed at helping blind consumers do business with firms that support independence.
Making the Process Work for You
The updated ADA guidelines allow for some leeway with respect to signage designs. Although you are required to meet the color contrast requirements and mounting height rules, you can frequently abide by the law simply by using versions of your company’s colors. This step allows the signage to fit in well with your interior décor. And don't forget the Tactile Letters. These allow someone who does not know braille to tell what is inside as well.
Integrating the Braille does not have to be a challenge either. Some companies choose to install two signs; one follows the letter of the ADA while the other is a tactile product that explicitly supports non-sighted consumers. Others add the Braille as a footer on their standard signs, which creates a visually balanced display. Still another option is to hide the dots in a silver frame that surrounds the signs.
Discussing Your Order for ADA Braille Signs in Marietta, GA
When you are ready to explore the addition of Braille to your ADA signage, contact our graphic artists for more information. Our professionals work with you to design displays that are visually attractive for sighted customers and highly effective for those who rely on Braille for information and wayfinding. Contact us today to find out more about the process.
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