The importance of wayfinding signs for Atlanta businesses, groups and faith communities is well known. Customers, members or visitors who have a difficult time finding the right entrance or location within a venue are less likely to return or recommend the company to someone else. There is nothing more frustrating than getting confused about where to go. That said, we have plenty of business clients who are doing it right and showing that there is always room for a wayfinding sign.
It is not necessary to hang a sign on a wall where it may interfere with the opening of a door. When you have the wall space needed, simply use cut vinyl letters to identify the locations of the most sought after destinations. Case in point is one faith community that clearly shows off the way to its sanctuary, upper room and chapel. Blessed with a large property that accommodates multiple meetings at the same time, vinyl wall lettering makes excellent use of the space.
An educational facility can be a complicated maze for a new student, instructor or parent. This is when one school decided to make wayfinding a snap by commissioning acrylic directory boards that mount flush to the wall. They feature changeable name sign options, which identify the occupants of the various classrooms. It is interesting to note that these directories are mounted to each side of the corridor where doors are leading to different hallways. Finding the right instructor, class or room number is now easy for everyone.
For the Georgia Bone & Joint Surgeons, a wall directory is also inside the elevator. It helps with wayfinding for patients and their caregivers by identifying the suites located on the floors as well as the services that professionals provide there.
With a post and panel directory, you have the opportunity to provide consumers with a visual aid that communicates the layout of a shopping center or business park. A good example is Cedarcrest Pointe, which uses this technology to outline the layout of the businesses there.
Directories like these also allow the Tabernacle Baptist Church to assist visitors with finding the preschool building, the welcome center and the fellowship hall. Rather than presenting a layout, this signage solution identifies the names of the locations and uses arrows to pinpoint the direction. The post and panel setup has the added advantage of being highly customizable. From a basic wooden structure to an ornate metal and acrylic system, some models also allow for illumination.
These are just a few examples of the signage solutions our business clients commission. Other types of wayfinding signs for Atlanta retailers, service providers and organizations run the gamut from floor graphics to framed posters. Our expert graphic artists at Signs & More look forward to an opportunity to discuss your signage needs with you. We gladly visit your location for a site survey and to take measurements. This allows us to give you expert advice with regard to the ideal placement of the signage, its sizing requirements and the types of products that would look attractive and professional in your setting.