SIGNS & MORE, INC. BLOG - Sign, Banner & Vehicle Graphics Facts & Information

Going south on Interstate 75 just south of Cartersville, there is a bill board that has a beautiful lady standing off to the left side of the sign. There is some text at the top of the sign. As I zoomed past the billboard I could not read what the text says. Not because I was speeding. Not because I am nearsighted. I could not read the sign because the text is way too small for a billboard, much less one on the side of the expressway where everyone is moving at 70 mph.

One thing a signmaker loves to hear is “I would like a vehicle wrap.” A vehicle wrap allows a signmaker to let his imagination to run wild.  A vehicle is a varied canvas with which to create all sorts of designs. However, not all vehicles lend themselves to an easy wrap. Some vehicles have many angles and not much surface for the design to be seen. So what should a business owner who wants that rolling billboard do?

Are you looking to wrap a vehicle to advertise your business? You considered the advantages and decided this would be the best way to get your business recognized. Then the cold reality hits you when you get the estimate for the job. Although they are less expensive than billboards to get 24/7 advertising, they can be somewhat expensive.

When deciding the type sign you want to get your brand out to the public, have you considered HDU?  HDU stands for: High Density Urethane.  This material is made of a mix of liquid chemicals that creates a foam product.  Unlike other foam products, such as Styrofoam, HDU has more solid and less air making this product more rigid and impervious to all petroleum products.  It is waterproof and unaffected by climatic changes.

Growing up in and around Atlanta, I have always known of Atlanta as being the home of Coca-Cola. A doctor named John Pemberton developed the soft drink in a three legged brass kettle in his back yard. An Atlanta pharmacist and businessman, Asa Candler bought the formula from John Pemberton for $2300.

When getting a new sign or print work, such as a lobby sign, have you been asked what type of file your art work/logo is in?  Do you know where to find this file?  You may have the file on your computer and not know it or you are unable to open it.

“The time is always right to do what’s right!” This is a quote by Martin Luther King Jr. This quote can be applied not just to human and civil rights but to our everyday lives. We all can think of something we may need to correct or address in order to set what is right. How does this apply to your logo art?

Lil Wayne,  Nas,  Jay Z, Snoop Dogg?  No, I didn’t say “Rap”.  I said “Wrap”.  Whom do you get to wrap your vehicle?  What criteria should you look for to find the best wrap job to display your logo?